| |
 |  |  |
 |
|
Paperback: $19.95 |
eBook: $11.95 | |
I'm
on Facebook -- Now What???
Paperback:
5.5x8.5 (128 pages)
ISBN: Paperback:
978-1-60005-095-4
eBook: 978-1-60005-096-1
eBook Shipping now,
paperback in a couple
weeks!
Join
the Authors on their
Official Facebook
Page
and become a Fan!
Checkout
Jason
Alba's February
Silicon Valley Speaking
Schedule
| |  |
Book
Summary
Book:
I'm on Facebook--Now What???: How to GET Business and Professional Value from
Facebook Facebook is one of the hottest websites
in today's world, and is having a major impact on career and business. This book
explains the different parts of Facebook and helps you understand how you can
get the most out of your Facebook account. It helps you understand what you could
or should do in Facebook to further your career, business, or job.
This
book will help you come up
with your own action strategy
to get value out of Facebook.
The
intended audience includes professionals interested in their careers, marketers,
business owners, and anyone involved in promoting a cause (personal or business)
through new, hot technologies.
Book
Table of Contents Introduction
Chapter
1: Getting Started
Chapter 2: Getting Involved
Chapter 3: Commonly Asked
Questions
Chapter 4: Facebook Applications
Chapter 5: Privacy
Chapter
6: Your Facebook Strategy
Chapter 7: Facebook for Business(es)
Chapter
8: Facebook No-No's
Chapter 9: Additional Resources
Conclusion
Appendix
A: Non-storable Data | More
Praise for the book "Very
easy to read! I didn't have a Facebook account and after reading this book, I
now do! I'm convinced Facebook is worth my time. I do appreciate that Jason and
Jesse are upfront in saying Facebook will be a tool some will want to use and
others won't. I also appreciated learning the benefits and drawbacks of Facebook
along with tips on how to use this networking link before joining. I'd highly
recommend this book to anyone involved in or who is considering joining Facebook."
Terri
Ferrara, Summit
View Career Coaching,
summitviewcareercoaching.com
"I enjoyed every word of the book.
Jason and Jesse took me on a journey to one of the hottest online spots in the
world. They provided me with insight, a lot of answers and even some new ideas.
Everthing you need to know about Facebook is there, and then some... I highly
recommend that you grab a copy and that you read it today."
Jens
P. Berget, slymarketing.com
"'I'm on Facebook--Now What???' provides
a complete guide to the popular social networking site. There's something for
everyone in this book! Business or social, novice or pro, you'll find great tips
to get the most out of Facebook."
Andrew
Flusche, Attorney
& Blogger, www.legalandrew.com
"Jason Alba’s book on LinkedIn
(I’m on LinkedIn---Now
What???) is an excellent resource for anyone
(and that should be everyone) using LinkedIn to network. This time around, Jason,
with co-author, Jesse Stay have done the same for Facebook users. It’s true
that Facebook is no longer just for kids, and every professional should be using
it, at least for branding and communicating. This book will show you how you can
get the most out of it and it’s another terrific resource."
Alison
Doyle, About.com
Guide to Job Searching,
Jobsearch.about.com, alisondoyle.com
"As
an efficiency consultant working
with entrepreneurs, I encourage
my clients to use new media
in a smart and professional
way. Jesse and Jason do a great
job of covering every corner
of Facebook, taking a newcomer
from A-Z with plenty of useful
tidbits for veteran Facebook
users along the way. Much of
the advice is applicable to
other social networks, as well.
Highly recommended reading for
anyone who is planning (or re-thinking)
their social media strategy!"
Marina
Martin, Owner,
TypeAs, Inc., http://www.TypeAs.com
"Bottom
Line: as the authors point out,
even if Facebook is a bit hyped,
there are practical reasons
for investing the time and effort
to become a part of it. Perhaps
for careerists and business
people, the single most powerful
reason is that it is offers
another way to grow your network
in an online environment that
is feature rich and even a bit
hip! With its rich content,
well-documented resources, tips,
and end-of-chapter Action Items,
this is a must-read guide for
novices and experienced users
alike."
Walter Akana, Life Strategist
and Owner, http://Threshold-Consulting.com
"Don't
buy this book if you think the
internet is just a fad and will
be going away sometime soon!
Facebook is a great example
of how the internet is destined
to change many business systems
we take for granted today. Do
you want to know how this incredible
platform can help you in your
life, business and career? If
so, then it's just been made
really easy, with this book
you will immediately understand
just how pervasive and important
the social networks are going
to become, and why you really
need to care."
David Perry, Veteran
Video Game Developer
"Jason
and Jesse's I'm on Facebook—Now
What? is a wonderful handbook
for those who want to get the
most out of their Facebook experience.
Since they've been on the service
for some time, they're bound
to have discovered things everyday
users haven't through regular
surfing. For anyone who wondered,
'Now what?', or why people have
been flocking to the social
networking site, or what potential
lies within for clubs and small
businesses, the duo answer these
questions in an easily digestible
handbook."
Jack Yan, CEO, Jack
Yan & Associates, Wellington,
New Zealand
Blog
Review on "The
Daily Machete"
Don't
delay.
Order today!
|
eBook
Shipping now,
paperback in a couple weeks!! |
Paperback: $19.95 |
eBook: $11.95
|
|
|
|
|
We
have a 100% satisfaction
guarantee. If you're not
satisfied with the book
you receive, please let
us know and we'll refund
your money. |
| |
|  |
 |  |  |
| |
Book from Happy About
Comments on "I'm on Facebook--Now What???: How to GET Business
and Professional Value from Facebook" by Jason Alba and Jesse
Stay
Foreword
by Lee Lorenzen, altura.com
Afterword by Robert Scoble, scobleizer.com
Visit the
blog behind the book: www.ImOnFacebookNowWhat.com
"'I'm
on FacebookNow What???' is a thorough-but-usable dive
into what a new user of Facebook
might want to know. I can see this
book being great to hand to a friend
or coworker who wants to get involved
in social networks, but really isn’t
sure which next steps to take. Jason
and Jesse have created a great guide
that will deliver value to new users,
and might even teach a more seasoned
user a thing or two."
Chris Brogan, Social
Media Advisor, chrisbrogan.com
"A
great book, a true reference to
those who want to understand the
networking values and business opportunities
of the Facebook platform."
Jeremiah Owyang,
Web Strategist, www.web-strategist.com
"'I'm on Facebook--Now What???' is the definitive guide to optimizing your
Facebook results on both a personal and professional level. Savvy authors, Jason
and Jesse packed everything you need to know from A-Z into this quick and easy
read. Whether you’re just getting started, or you want to build an application,
or you want to build your business, you need to pick up a copy of this book!"
Mari Smith, Relationship Marketing Specialist,
facebookfortunes.com
"I'm
on Facebook--Now What???' offers
compelling reasons why Facebook
should be a part of everyone's social
and professional networking strategy.
Facebook is not just for social
networking and it's not just for
kids anymore. Jason Alba and Jesse
Stay convinced me that Facebook
is a place where you can have it
all…forge and nurture business
relationships, promote your ideas,
and reconnect with friends. Jason
and Jesse teach users how to optimize
the Facebook community and have
a lot of fun while you are there.
I’m hooked!!!"
Barbara
Safani, President,
CareerSolvers.com
"Jason
and Jesse hit a home run here. I've
been on Facebook for a long time
but many of my family and business
associates are just signing on now.
Every week I get emails and calls
asking me what to do with "this
Facebook thing" and half the
time I don't even have an answer.
Jason and Jesse have an answer and
I'll fwd people to this book to
hopefully save myself 3 hours a
week in Facebook tutoring!"
Richie
Hecker, Chief BootStrapper,
BootStrapper.com
"Jason
and Jesse have undoubtedly spelled out how to use Facebook appropriately, a step-by-step
guide if you will. I was not a fan of Facebook until I read this book, now I am
utilizing all the features and finding out that you really can network yourself
and your business on this site. Thank you so much for writing this, it gives us
another avenue besides LinkedIn to get our names and companies out there. Another
Kudos!"
Louri Russel Boilard MBA, Executive Resume Writer,
www.distinctcareer.com "Jason Alba has done
it again. First he was our navigator through LinkedIn, now he’s teamed up
with Jesse Stay to give us a primer on how to use Facebook personally and professionally.
Before you toss up a profile as an afterthought, or dismiss it as a fad and a
teenage timewaster, pick up `I’m on Facebook--Now What???' and find out
how you and your business can harness the power of social networking."
Diane
K. Danielson, CEO, Downtown
Women’s Club and co-author of The Savvy Gal’s Guide to Online
Networking (or What Would Jane Austen Do?) "Hold
on to your yellow highlighters! I thought I could just breeze through `I'm on
Facebook...Now What???' and notate the REALLY important stuff to know. It became
apparent very quickly that whole pages were going to be drenched in yellow. So,
my advice is to take your time, enjoy the read and pick out key areas you want
to implement immediately (save your highlighting for those). You may even want
to prioritize your `to-do' list generated from the convenient Action Items at
the end of every chapter. Then, jump in and get started! With all the resources
and support provided, it's like Jason and Jesse are holding your hand the whole
way."
Susan
Guarneri, Career Assessment
Goddess,
AssessmentGoddess.com
"Who should
read this book and why? Mom's and Dad's first and foremost, because if you have
a teenager in high school or college, your teenager is probably on Facebook. Managers
and leaders of organizations should read this book. You definitely have employees
out there. And students need to read the book. It will help them make informed
decisions about information they want to share with the world."
Darlene
McDaniel, Interview
Guru, Blogger,
http://www.interviewchatter.com
"I'm
On Facebook - Now What? is
an essential resource for Facebook
users who want to experience the
full potential of social networking,
and get the most out of the opportunities
most of us never knew were there.
From getting started to gathering
friends to building business, this
book gives you the whole picture
in a concise and interesting read."
Cary Snowden, VP, Product
Management and Marketing
http://linkinguniverse.com
"Bottom Line: as the authors point out, even if
Facebook is a bit hyped, there are practical reasons for investing the time and
effort to become a part of it. Perhaps for careerists and business people, the
single most powerful reason is that it is offers another way to grow your network
in an online environment that is feature rich and even a bit hip! With its rich
content, well-documented resources, tips, and end-of-chapter Action Items, this
is a must-read guide for novices and experienced users alike."
Walter
Akana, Life Strategist
and Owner,
http://Threshold-Consulting.com
"As
a working professional in the media/entertainment
industry where connections and contacts
are the name of the game, Facebook
is quickly becoming the standard
reference for building and developing
relationships. 'I'm on Facebook-
Now What???' is an invaluable way
to understand and navigate the exciting,
constantly expanding dynamic environment.
My hats off to Alba and Stay for
a book that has helped me on my
travels through the world of Facebook."
Bill Sobel, Chief Connections
Officer, NY:MIEG/The New York: Media
Information Exchange Group, http://www.nymieg.org
"I
learned more about Facebook in fifteen
minutes from this book than I have
in the entire year I've been using
it. I learned not only what I can
do and how to do it, but what should
I be doing to help myself and my
business. 'I'm on Facebook -- Now
What ???' is the indispensable guide
to professionals and business owners
using, or considering using, Facebook."
Ted Demopoulos, Author, Effective
Internet Presence
"'I'm
on Facebook--Now What???' is a great
overview for the Facebook novice.
Want to figure out how to leverage
the power of social networking?
This book is a must read for those
that are confused once they get
past the registration form."
Nick O'Neill, Owner, Social
Interactive, http://www.allfacebook.com
|
About
the Authors | | | |
| Jason
Alba is the career management evangelist. After getting laid off
in January 2006, having great credentials and in a job-seeker's market, Jason
could hardly get a job interview. He decided to step back and figure out the job
search process and understand all of the available resources. Within a few months
he designed JibberJobber.com,
which helps professionals manage career and job search activities the same way
a salesman manages prospects and customer data. Read Jason's award-winning blog
at JibberJobber.com/blog,
and his first book, "I'm
on LinkedIn -- Now What???" | | | |
|
Jesse
Stay is the
Social Media Guru. A programmer
since age 10, and having entrepreneurial
skills that appeared early on—from
setting up lemonade stands as
a child, to having his own lawn
mowing business as a teenager,
to selling T-shirts, candy and
snacks to his peers in high
school, Jesse decided to combine
these skills by developing Applications
on Facebook when the Facebook
Developer Platform launched.
One
of his applications, from his
“Holy Rolls” (holyrolls.com)
Network of religious applications,
on Facebook sold within two
months to an undisclosed organization,
and Jesse quickly realized the
value of Facebook. He is now
a Founding Partner in his own
social media consulting and
development agency, SocialOptimize.com,
helping his clients develop
their Applications to become
some of the top Applications
on Facebook. Jesse’s clients
range from those in the Fortune
500 to very small start-ups,
showing that businesses, from
large to small, can benefit
by having a presence on Facebook
Jesse
fully recognizes the power that
social media can bring to any
organization and now consults
with, and writes software for,
platforms such as Facebook,
Bebo, OpenSocial, Twitter, and
many others. You can follow
Jesse’s activities on
his Technology Blog “Stay
N’ Alive” at jessestay.com,
or on his Social Media Blog
at socialoptimize.com/blog.
| | | |
|
| |
